AWS CloudCaster Wand

Spearheaded the “Magic Wand” IoT program, orchestrating the hardware/software integration, manufacturing, and international distribution

The Vision: Hardware as a Gateway

No matter how many times you hear a definition of the cloud, it can still feel “invisible” and extremely abstract. For many learners that have already written off tech as “too hard” or “not for me”, having something tangible to hold and manipulate can be the “Aha!” moment that will empower them.

This was the core vision for the CloudCaster Wand: a fun, understandable, rewarding way to interact tangibly with the cloud.

I owned the end-to-end product creation: I orchestrated the hardware/software integration, manufacturing, and international distribution of 10,000 units with a 4.8/5 customer satisfaction rating.

CloudCaster strategy image

Architecture

CloudCaster simplified architecture

Prototyping and Manufacturing

CloudCaster prototypes evolution